How much does a small-business website cost?

Short answer: most small-business websites cost between $500 and $5,000. A simple one-page site is usually $500 to $1,500, a multi-page site runs $1,500 to $5,000, and an online store starts around $2,500 and goes up with the size of your catalog. Where you land depends on scope, not luck, and you should always get a fixed price before any work starts.

What actually drives the price

Four things move the number, in roughly this order:

• Number of pages. One focused page costs less than a five-page site with services, about, and a gallery.
• Selling online. An online store adds products, a cart, and secure checkout, which is real extra work.
• Design and copy. A clean build from a proven layout costs less than a fully custom design with written-for-you copy.
• Who runs it after launch. A one-time build you manage yourself is cheaper than an ongoing managed plan.

Typical price ranges in 2026

A DIY template (Wix, Squarespace, and the like) is the cheapest up front, often $0 to $30 a month, but you do all the work, it tends to look like everyone else, and you do not get the SEO and local-SEO setup that actually gets you found on Google. A freelancer usually charges $500 to $3,000 for a small-business site. A full agency often starts at $5,000 and climbs quickly, with pricing you have to call to get. Most local businesses do not need the agency tier; they need a fast, clean site built by someone who picks up the phone.

Don't forget the ongoing costs

Every website needs hosting and a domain, which together run about $5 to $30 a month. After that, ongoing cost is optional: if you want someone to host it, keep it current, and send you a simple monthly report, that is usually a small monthly fee. If not, you run it yourself, the site is yours.

Getting found is part of the cost

A website nobody finds is the most expensive kind: you paid for it and it brings in nothing. Being online is not the same as being found, and this is exactly where the cheapest sites fall short. Here is what actually puts a local business in front of customers:

• SEO, built in. Clean structure, fast load times, and the right titles and tags so Google can understand and rank your pages. A bloated template fights you here; a purpose-built site is search-ready from day one.
• Local SEO, which is a different thing. Showing up in the Google map pack when a neighbor searches "near me" is its own game: a complete, optimized Google Business Profile, consistent listings across the web, and steady local signals. We set this foundation up once, at launch.
• Ranking is held over time. Positions are earned and kept with fresh reviews and steady local signals. The setup lays the foundation; the Keep It Current plan watches your rankings and reviews month to month.
• Reviews, integrated and earned. Reviews are one of the biggest local-ranking factors and the first thing a customer checks. A good setup pulls your Google reviews onto the site and actively helps you earn more.

A cheap template gives you a page. It does not give you any of this, which is why "I built a site and nothing happened" is so common. Every site we build is SEO-ready from the start with Google review integration, and our one-time $249 Local SEO setup puts your local foundation in place: Google Business optimization, consistent listings, and review integration. Ongoing rank and review monitoring comes with the Keep It Current plan.

What we charge (no runaround)

Here are our actual prices, the same ones on our pricing page:

• 1-page site , $899. A focused single page: landing page, Google review integration, and a contact form. Mobile-first and SEO-ready.
• Multi-page site , $1,499. Up to about five pages: services, about, a gallery, and more.
• Online store , from $2,499. Products, a cart, and secure checkout, priced to your catalog.
• Optional management , $89 a month. We host it, keep it current, and send a monthly report. Add it to any site.

Every quote is fixed before work begins, and you own the site, the domain, and every account. See the full menu on our pricing page, or read how the work runs on how it works.

How to choose without overpaying

Start with the smallest thing that does the job. A clean one-page site wins more local business than people expect, and you can always grow into more pages later. Spend on speed, clear copy, and a strong call to action before you spend on bells and whistles. And get the price in writing first.